Tourism Marketing

€48,99
2 sandėlyje

Alastair Morrison

758 psl.

2022 m.

Minkštas viršelis

Brūkšninis kodas: 9780415726368

Tourism Marketing: In the Age of the Consumer offers a fresh and contemporary approach as an introductory textbook on tourism marketing. Six major themes along with the traditional core marketing principles are blended together.

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