Challenger Sale

Įprasta kaina €32,00
3 vnt. sandėlyje, paruošta siuntimui

Matthew Dixon

240 psl.

2011 m.

Kietas viršelis

Brūkšninis kodas: 9781591844358

Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, this title argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions.