Pricing Journey

Įprasta kaina €60,00
1 sandėlyje

Stephan Liozu

277 psl.

2015 m.

Kietas viršelis

Brūkšninis kodas: 9780804788748

In The Pricing Journey, Stephan M. Liozu provides an integrated guide to the organizational, social, and behavioral dimensions of pricing. He equips readers with the practical roadmap that they need to transform their pricing culture, drive firm performance, and achieve pricing excellence.